As part of our Heritage Lottery funded project we have created a new website for the Museum. It’s been a long time coming, and its not completely perfect yet, but it is up and running, ready to be the public face of the new extended museum when we reopen in summer 2019.
It all started in 2016, when we were in the Development Phase of our HLF funded project, and we needed some external advice on PR and marketing. In particular, our new development trust needed to create an identity and some leaflets to help raise the £200,000 in match funding that was their target.
We approached Naomi Cudmore from Lighthouse Communications, and her freelance graphic designer Colin Matthews and after some discussion they produced this:
This was a great start for the Trust, so that we could produce some really eye-catching leaflets like these:
Luckily for us, this wasn’t the only great logo that Colin came up with – he also produced a logo that we thought was so good that wanted to use it the the museum as a whole when we reopen. The Elephant M logo combines M for Museum with a reference to the Barnstaple Straight-Tusked elephant (a carnival version of which has been hanging in our entrance hall for the last 10 years) and a hint of the arches of Barnstaple Long Bridge, which is right next to the Museum building.
Together with the colourscheme developed for the Museum Development Trust, this logo has formed the starting point for the website designed by Toucan Design in Exeter, which you can now see at http://www.barnstaplemuseum.org.uk.
It’s still a work in progress at the moment, but it will include all our news and exhibitions, a glimpse into our collections (starting with the 100 objects) and all the background information about who we are and what we do. We hope you will visit it lots of times over the next few years!
Thanks to http://www.lighthousecommunications.co.uk and www.toucandesign.co.uk
Barum Curator 